Fortera Videos
As the Fortera brand developed, I was able to apply my skills in 3D and 2D animation along with film and editing. Creating anything from educational content to website graphics. I collaborated with different teams for some videos while working solo for others.
My Role
Animation, Filming, Editing
Alongside the design work, I also contributed by filming, editing, and animating videos for the team.
ReCarb Technology Explainer
A video project I was given during my internship with Fortera. I was tasked to do a video fly-by which then evolved into both a video that could display the new ReCarb plant, but also demonstrate the ReCarb process itself.
Michael Chen - Animator, Editor
The Team
Fortera’s Green for Free
A common question we would get was how the economics of Fortera’s sustainable cement worked with existing infrastructure. I worked alongside another designer to create a visual to use for the website that would explain how the economics of adopting Fortera’s product would generate sustainability incentives for “free”.
The Team
Michael Chen - Animator
Renee Edelman - Animator
A part of Fortera’s identity was being transparent to our audience. This involved allowing them to see behind-the-scenes footage of the lab and how the team operated their runs with complex machinery.
Analytical Lab Tour
The Team
Michael Chen - Editor, Videographer
Renee Edelman - Animator
Product Lab Tour
Fortera has three labs that operate independently according to different customer needs. With the success of the first analytical lab tour video, second one was produced and edit to showcase the product lab.
The Team
Michael Chen - Editor, Videographer
Renee Edelman - Animator
Veterans Success Center
In honor of donating our cement to create the Veterans Success Center in Redding, CA, we also created a video to commemorate one of our Fortera veterans. This was featured on Simpson University’s website together with the launch of their new building.
The Team
Michael Chen - Editor, Videographer
Prior to a press release before the grand opening of Fortera’s ReCarb plant, the CEO gave a presentation and speech to a group of media members. This was kicked off with a video presentation of the plant that introduced Fortera’s mission.
Grand Opening
The Team
Michael Chen - Editor, Videographer
Marcus Mezzano - Drone